Lyn Johnson

Lyn has expertise spanning accounting & tax (US Tax Compliance), operations, team management, and digital innovation.

Her proficiency in navigating fast-paced and ambiguous environments has enabled her to consistently deliver results across diverse industries, including tech startups, professional client-service firms, and Big 4 Accounting.

Experience

Lattice Consulting

Freelance Consultant

  • Work with corporations and partnerships to increase the efficiency of their tax & financial operations
  • Assess current software, financial processes, and service providers (CPAs, bookkeeping systems) to identify optimization opportunities
  • Create customized recommendation plans for tax and financial optimization & implement new systems/processes until financial workflows become predictable, reliable, and valuable to decision makers

Locus Financial

VP & CFO

  • Managed team of advisors and accountants delivering financial statements and tax returns for ultra-high net worth clients and their businesses
  • Oversaw Big 4 and regional firms for complex tax compliance across funds, holding companies, and operating entities (PFICs, R&D credits, Sec 754/1202, financial instruments, SALT, etc.)
  • Served as CFO/Controller for client-owned industrial holding company and designed waterfall models for preferred return calculations
  • Appointed as Board Director for client-founded non-profit; consistently rated “Exceeds Expectations” in all annual reviews (highest ranking available)

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West Tenth

Co-Founder

  • Founded West Tenth, a digital marketplace connecting consumers with hyper-local creative services from small businesses
  • Built 3 AI-powered tech products (iOS app, Android app, custom website) supporting 4,000+ small businesses across 5 states
  • Raised several million in venture capital funding when less than 2% of VC funding went to women-led businesses
  • Recruited & managed internal team of designers, engineers, and sales/marketing staff while overseeing financial performance, & capital resources

PwC

Senior Associate

  • Delivered tax and advisory services to large alternative investment fund clients in the Banking & Capital Markets sector
  • Consulted on corporate expatriation of a global financial management business and evaluated client compliance needs for tax planning coordination
  • Performed financial statement audits with focus on corporate tax provisions
  • Recruited, trained, and mentored new associates and interns; rated “Exceptional” in all annual evaluations (highest ranking available)

Skills & Education

Software

  • Productivity : ClickUp | Slack | Google Workspaces | Notion | Excel & Sheets | Airtable | Microsoft Office | Jira/Atlassian
  • AI Tools: Chat GPT 5 | Claude | Gamma | Dall-E
  • Accounting Software: Netsuite | Quickbooks | Wave
  • Sales & Marketing: Hubspot | Salesforce | MailChimp | Wix | WordPress
  • Design: Figma | Canva
  • Data Analytics: Mixpanel | Google Analytics | Hubspot
  • Tax Software: ProTax | Tax Act | GoTax

Certifications

  • Certified Public Accountant (CPA)
    – Licensed by the State of California
    (Inactive)

University of Oxford
Saïd Business School

MBA

2017-2018

  • Emphasis in Social Entrepreneurship
  • Winner, 2018 Oxford Map-the-System challenge, Skoll Center for Social Entrepreneurship

Brigham Young University Marriott Business School

MAcc & BA

2004

  • Masters & Bachelors in Accounting
  • Full tuition scholarship recipient

Interests

Int’l Travel & U.S. Road Trips

“Life is either a daring adventure
or nothing at all.”

– Helen Keller

Reading & History

“A reader lives a thousand lives before he dies . . . The man who never reads lives only one.”

– George R.R. Martin 

Hiking & Indoor Rock Climbing

“And into the forest I go,
to lose my mind and find my soul.”

– John Muir

Soccer Spectator

“I’ve never scored a goal in my life without getting a pass from someone else.”

— Abby Wambach